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Broad and Jones was born out of an existential crisis.
2016 is the year I turned 30. An age worthy of a little life evaluation, I was reminded of my dreams of owning a little corner of the retail world.
My obsession with niche, independent, and local brands is real. I lose my mind over stellar vintage pieces. Creating an online space of amazing, unique goods to save you the time of sourcing them yourself was my holy grail.
So I said, "Fuck it. I'm just going to make this happen."
And voila! I did make it happen.
Broad and Jones has two very distinct styles.
Broad is the love child of Billy Idol and Buffy the Vampire Slayer. (Can we just all admit that would be one good looking human?)
Jones consists of items that David Bowie and Martha Stewart may have collaborated on if they had ever gotten into business together. Let’s face it; it would have been a “good thing” if they had.
B&J is flowers, skulls, metal, leather, glitter, sarcasm, black, intricate details, agate, crystals, organic and made with a lot of love.
Two styles that blend so easily together because we all have a little B&J in us, and that's what makes us unique.
B&J believes in sustainability, brands proud of their craft, and making the shopping experience more personal. But mostly, we believe in the magic of shopping at home in your pajamas and getting a present a few days later from USPS.